Business & Corporations

Businesses and Corporations
Businesses can be an excellent resource for privacy information. Businesses like Microsoft, Nymity, and Google create and provide resources for consumers and for other businesses. Below, you can access various privacy resources created for consumers or created for use by other businesses.
Privacy Resources for Consumers
General Resources addressing a variety of privacy topics
The Google Privacy Channel on You Tube offers a number of short informative videos on privacy issues including: interest-based advertising; use of privacy settings in Google Latitude; Advertising Privacy; and how to protect your privacy on Google Chrome, among others.
The Interactive Advertising Bureau offers PrivacyMatters.com: The Truth About Data Privacy, a destination where consumers can learn about: Online advertising; How their privacy is protected; How to protect themselves; and Understanding and managing cookies.
Walmart believes that privacy is more than an issue of compliance – it is one of trust. We strive to manage the personal information of our customers and associates in accordance with our basic belief of respect for the individual. The “ThinkPrivacy” site provides tools, resources, and practical suggestions for our customers and associates to learn about online privacy and how to safeguard their personal information. Topics include: family privacy; frauds, scams and brand abuse; financial and health privacy and online shopping. Also visit the Privacy and Security Game and Video Room.
Acxiom offers Protecting Your Privacy in the Information Age: What every consumer should know about the use of individual information. This booklet answers some questions about the collection and use of personal information online and provides information about identity theft, security breach, telemarketing, spam and online tracking, among other topics.
For answers regarding many frequently asked questions regarding privacy and security, consult Gemalto Inc.’s informational site for consumers www.justaskgemalto.com: Practical Answers for Your Digital Life. Topics include: traveling, communicating, surfing, health, personal data, buying and working, among others.
The Internet brings endless opportunities for socializing, connecting, and consumerism, and Cisco Systems, Inc. believes that Privacy and Security are keys to ensuring continued trust in a safe online experience. To help you understand how to protect your privacy, the Privacy Team at Cisco has published some helpful guidelines, Online Privacy: Protecting You and Your Family, both in commemoration of Data Privacy Day 2010 and on-going. Also check out Cisco’s Online Tips for Data Privacy Day.
Procter & Gamble offers Your Privacy: Stay in Control of Your Personal Information, including a number of educational articles about personally identifiable information, sensitive information, cookies, social networking, and other privacy topics.
To heighten your awareness of privacy concerns and the precautions that each of us can take to help stay safe online, RBC has created Sam and his series of short videos, “Make Your Day Safer,” with tips to help you learn how to protect your personal information. Also view RBC’s tips about Protecting Yourself.
The Procter & Gamble company offers Your Privacy, featuring tips and resources to help you protect your personal information. Visit What is Privacy? and Take Control to learn more.
Aol offers “PrivacyGourmet.com,” which provides consumers an in depth look at privacy and safety issues online. Visit Privacy Gourmet’s Consumer Education section to access a compendium of useful resources about online behavioral advertising and consumer privacy options. The collection includes an assortment of informative links to controls and resources, shares industry perspectives, and offers various informative videos, including AOL’s educational ”penguin” video campaign, which quickly and simply explains how a website and an ad network often work to tailor ads based on a consumer’s visit to previous sites in his or her network.
Computer Security
On Webroot’s threat blog, Andrew Brandt offers information about Ransomware, Rogue antiviruses, password stealers, game phishers and social network worms, as well as some Do’s and Don’t’s in Cover Your Assets on Data Privacy Day.
Mobile phones and Privacy
In the context of a 2010 briefing event, Black Hat DC presents Nicolas Seriot’s discussion of and white paper on iphone privacy. The paper contains recommendations for Apple, for consumers, and for professionals. Cnet reports on the research here.
Privacy Rights Clearinghouse offers Privacy in the Age of the Smartphone.
Health Privacy
HIPAAT (Health Information Protection and Associated Technologies), offers “Protecting the Privacy of Your Personal Health Information” as a resource for consumers concerned about privacy in the context of electronic health records. HIPAAT provides consent management and auditing solutions to healthcare. HIPAAT’s web-based software balances patient information privacy with clinicians’ need to access protected health information (PHI). The software allows organizations such as hospitals, clinics, insurance companies and pharmacies – organizations that electronically share PHI – to implement, enforce and audit consumer privacy policies, improving quality of care. For more information, visit www.hipaat.com.
On Social media
Sophos offers updated Recommendations for Facebook settings. Be sure to check the box in the upper right hand corner for detailed information about privacy settings for your profile, your contact information, applications, status updates and more. Sophos also provides an instructive video on Facebook Privacy Settings: What You Need to Know. How often do Facebook users accept friends they do not know? What type of personal information do users tend to divulge? And does it matter? Sophos Australia Facebook ID Probe 2009 offers some insights from a recent study. Watch a video about the study and privacy issues at Do Security and Privacy Really Matter on Facebook?
In honor of Data Privacy Day 2009, Microsoft commissioned research to examine consumer perceptions of online privacy issues. The interviews with people of different ages about online privacy formed the basis of “My Privacy: Safely Navigating Life Online,” a 5-minute documentary, and led Microsoft to think about how it could build on its efforts to help consumers protect their personal information.
Listen to Gunster, Yoakley & Stewart P.A.’s podcast entitled “Privacy Online: Social Networking, Privacy Policies, Security Risks and Ways to Protect Your Personal Information Online,” intended for a broad audience, including parents, young adults, teens, teachers, and others who use social networking sites (i.e., Facebook, MySpace, Friendster, LinkedIn) as well as business people who provide Web services to consumers.
Information Security
Shred-it, a world leading information security company providing services that ensure the security and integrity of customers’ private information, offers helpful tips about identity theft to help citizens better understand how to protect their privacy.
Identity Management
Industry leaders, experienced journalists, and consumer advocates have joined forces to share opinions and advice on the latest news and trends impacting consumers at IDGuardian.
Opting Out
The Network Advertising Initiative (NAI) offers consumers factual information about online behavioral advertising, privacy, cookies, and how the system works, guidance on managing your privacy, and the ability to opt out of behavioral advertising delivered by NAI’s member companies.
Privacy Resources Created for Businesses
Information Security and Document Destruction
With experience in 16 countries serving businesses, hospitals, police forces, intelligence and security agencies, banks and universities, Shred-it is a world leading information security company providing services that ensure the security and integrity of customers’ private information. Shred-it shares resources to help organizations better understand how to protect privacy: helpful tips about identity theft; and articles entitled Riding the Economic Wave: Securing your business in insecure times – How to Reduce Document Destruction Costs; and Playing it Safe: Document Destruction Best Practices.
Compliance, Data Breach, and Risk Management
Massachusetts’ new data security regulations for businesses handling personal information went into effect March 1, 2010. This new law has implications for any company that handles the sensitive personal information of one or more Massachusetts citizens. Jackson Lewis attorneys Joseph Lazzarotti (White Plains, NY) and Keturah Martin (Boston, MA) offer a free 60-minute webinar to learn what you can do now to prepare for the new requirements imposed by Massachusetts 201 CMR 17.00.
Nymity is a global privacy and data protection research services firm specializing in compliance and operational risk management. Best known for its world leading research tool, PrivaWorks, now used by over 1,000 privacy professionals, Nymity research also includes the creation of the PbD Risk Optimization Methodology, which helps organizations build Privacy by Design (PbD) into their business practices. Nymity’s research spans the United States, Europe and Canada and will include Asia-Pacific and South America in 2010. Nymity provides free resources for privacy professionals including information on privacy breach analysis and privacy studies. Nymity also provides additional background information on Data Privacy Day.
In honor of Data Privacy Day, Jackson Lewis addresses ten critical areas businesses will need to consider when addressing information risk in 2010. The Workplace Privacy Data Management & Security Report offers updates and information throughout the year regarding privacy preventive strategies and positive solutions for the workplace.
The American Institute of Certified Public Accountants (AICPA) is the national, professional association of CPAs, with more than 360,000 members, including CPAs in business and industry, public practice, government, and education. Created by a joint Privacy Task Force of the AICPA and the Canadian Institute of Chartered Accountants, Generally Accepted Privacy Principles (GAPP) is designed to help managements assess existing privacy programs and address privacy obligations and risks. It is available in two versions, one for business management and one for CPAs and chartered accountants(CAs) in public practice who provide consulting and attestation/audit services. Click here for additional educational materials.
AICPA shares a podcast in honor of Data Privacy Day, “Effective Management of Your Records and Data,” discussing the considerations for safeguarding personal information. Reference will be made to supplemental resources available to listeners through the InfoTech website, including an upcoming webinar that provides comprehensive guidance towards the prevention of the compromise of client records or data that contain personal information.
Social Media Issues and Policies
Intel shares its Social Media Guidelines for employees and contractors, and IBM shares its Social Computing Guidelines covering blogs, wikis, social networks, virtual worlds, and social media online. These sets of guidelines could be a good starting point if you are trying to craft similar policies for your business. IBM also offers an informative short video about IBM’s social computing guidelines.
CIO offers Twitter Tips: How to Write a Twitter Policy for Your Employees
Is your company considering creating guidelines or policies for employees’ use of social networking sites? In honor of Data Privacy Day, Kodak has shared its Social Networking Safety Kit as a resource. The materials include general privacy information pertaining to best practices on social networking sites, and also encourage employees to consider how their actions and posts on such sites may reflect on or affect the company in certain contexts.
- Social Networking Safety Kit by Kodak
- MySpace Privacy Settings Kodak
- Facebook Privacy Settings Kodak
Jackson Lewis offers sample policies for employers seeking to provide their employees with guidance about blogging and social networking. The firm also offers a sample privacy officer job description:
- Sample Blogging Policy 1-2010
- SAMPLE Social Networking – blogging – online interaction policy 1-2010
- SAMPLE Privacy Officer Job Description 1-2010
Government Resources for Businesses
FTC offers Protecting Personal Information: A Guide for Business. Featuring a guide, an interactive tutorial, a workshop, resources that will help you train your employees and colleagues, articles available for republication to your own webpage, related resources, guidance in Spanish, and much more, this FTC page is an invaluable resource for businesses interested in safeguarding sensitive data contained in their files and computers.
FTC provides Fighting Fraud with the Red Flags Rule: A How-To Guide for Business, featuring a guide, a Getting Red Flags Ready video, and a Do-It-Yourself Template for Low Risk Businesses.
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